Made with 100% pure sunflower oil. 0 Grams trans fat. Same great taste! Artificially flavored. Great news! The 2005 Dietary Guidelines recommend that most of the fats you eat be mono and polyunsaturated fats. Sunflower oil is 90% mono and polyunsaturated fats and has 0 grams of trans fats. Regular potato chips contain 3g saturated fat per 1 oz serving and 10g total fat. Lay's brand Potato Chips made with 100% pure sunflower oil contain 1g saturated fat per 1 oz serving and 10g total fat. Total fat intake should be between 20-35% of total calories. Like a ray of golden sunshine, Lay's Brand Potato Chips have a special way of making everyone smile. From the anticipation of the crisp, savory taste to the simplicity of the ingredients - we use only our best potatoes, 100% pure sunflower oil and salt, then add our unique seasonings - you'll agree they're simply irresistible! And because our potato chips are cooked in pure sunflower oil, they have at least 50% less saturated fat than regular potato chips. That's another reason to smile!